For decades, bras have been built around one idea: structure first, comfort second. But modern life flipped that script and EBY stepped in to rewrite the rules. We don’t believe in “good enough” when it comes to support, and we definitely don’t believe your bra should be the most annoying part of your day. So […]
Read moreLet’s talk about the drawer.You know the one. That bralette you haven’t worn in a year. The thong with the sideways waistband. And the one pair of briefs you keep around “just in case.” Time to let them go. We all hold onto underwear that doesn’t fit, doesn’t feel right, or honestly doesn’t belong in […]
Read moreGirls, we’ve all been there—stuck on a long flight, wiggling around in our seat, tugging at our bra straps for the hundredth time, wondering why we didn’t just wear a hoodie and call it a day. But come on: if you’re flying, road-tripping, or exploring a new city, you want to wear a bra that […]
Read moreLadies, we all know the feeling. You walk through your front door after a long day, and the first thing you do is unhook your bra with an Olympic-level speed that should qualify as a sport. But what if I told you there’s a way to get through an entire workday without that desperate need […]
Read moreBreak Free from Uncomfortable Bras—No More Pinching, Poking, or Constant Adjusting The Bra Struggle Ends Now You know that feeling when you finally get home and take off your bra like it personally betrayed you? That’s a sign something is seriously wrong. If your bra is something you can’t wait to remove, it’s not the […]
Read moreNew year, new you—but let’s talk about the one thing missing from your resolution list: your bra drawer. You’re out here crushing goals, so why are you still settling for stretched-out, sad excuses for bras? It’s time for an upgrade, babe. Investing in quality bras isn’t a splurge—it’s a power move. You deserve to feel […]
Read moreIconic and beloved country singer and humanitarian Dolly Parton once said “If I see something sagging, dragging and bagging, I’ll get it nipped, tucked, sucked, and plucked.” Dolly, of course, is famous for embracing all the innovations of the cosmetic industry to enhance her body without making any excuses or apologies. While we all love […]
Read moreIf there is anything that ranks right up there— in terms of unpleasantness— with swimsuit shopping, it would have to be enduring the process of finding the illusive, well-fitting bra. It seems bras are always pinching in on the sides, causing spillage, or the opposite, gaps in the cups. Don’t even get me started on […]
Read moreWe all know that feeling of unbelievable relief when we pull off an uncomfortable bra at the end of a long, hard day. While there might be many factors that play into a bra’s discomfort, from its fabric to its fit, in many cases, the single biggest complaint as far as comfort level is due […]
Read moreThe adage, “when my underwear matches my outfit, I really feel like I have my life together” really says it all in terms of why we pursue the elusive search for the right underwear. If you are anything like me, you search for pieces that not only highlight the best of what you have going […]
Read moreAre you constantly readjusting your underwear throughout the day? Do you experience discomfort or irritation in the intimate areas? It’s possible that your panties are not the right size for you. Wearing correctly fitting underwear is often underestimated, yet it plays a significant role in your overall comfort and confidence. However, with so many options […]
Read moreAre you constantly readjusting your underwear throughout the day? Do you experience discomfort or irritation in the intimate areas? It’s possible that your panties are not the right size for you. Wearing correctly fitting underwear is often underestimated, yet it plays a significant role in your overall comfort and confidence. However, with so many […]
Read moreLoincloths are probably the earliest version of underwear that cavemen used to cover their intimate areas. It was a necessity in the colder regions of the world. This was as early as 5000 B.C. Of course, the underwear of today varies widely from the loincloth that our prehistoric ancestors wore. Nowadays, you have a wide […]
Read moreBras are intimate, essential, and sometimes downright frustrating to shop for. Especially online. You’ve braved the poorly lit dressing rooms and pushy salespeople, so why does buying a bra online still feel like a gamble? Imagine the thrill of finding the perfect bra online: supportive, comfortable, and makes your clothes look amazing. Now imagine the […]
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